diff --git a/Jenkinsfile b/Jenkinsfile
index 1062634..e707dda 100644
--- a/Jenkinsfile
+++ b/Jenkinsfile
@@ -25,7 +25,7 @@ pipeline {
             steps {
                 script {
                     if (env.CHANGE_ID != null) {
-                        def json = sh (script: "curl -s https://api.github.com/repos/crossplaneio/crossplane/pulls/${env.CHANGE_ID}", returnStdout: true).trim()
+                        def json = sh (script: "curl -s https://api.github.com/repos/crossplaneio/crossplane-runtime/pulls/${env.CHANGE_ID}", returnStdout: true).trim()
                         def body = evaluateJson(json,'${json.body}')
                         if (body.contains("[skip ci]")) {
                             echo ("'[skip ci]' spotted in PR body text.")
@@ -119,40 +119,6 @@ pipeline {
             }
         }
 
-        stage('SonarQube Analysis') {
-            when {
-                expression {
-                    return env.shouldBuild != "false"
-                }
-            }
-            steps {
-                script {
-                    scannerHome = tool 'SonarQubeScanner'
-                    scannerParams = ''
-                    if (env.CHANGE_ID == null) {
-                        scannerParams = "-Dsonar.branch.name=${BRANCH_NAME} "
-                        if (BRANCH_NAME != 'master') {
-                            scannerParams = "${scannerParams} -Dsonar.branch.target=master"
-                        }
-                    } else {
-                        scannerParams = "-Dsonar.pullrequest.base=master " +
-                            "-Dsonar.pullrequest.branch=${env.BRANCH_NAME} " +
-                            "-Dsonar.pullrequest.key=${env.CHANGE_ID}  " +
-                            "-Dsonar.pullrequest.provider=github " +
-                            "-Dsonar.pullrequest.github.repository=crossplaneio/${env.REPOSITORY_NAME}"
-                    }
-                }
-
-                withSonarQubeEnv('SonarQubeCrossplane') {
-                  sh "${scannerHome}/bin/sonar-scanner " +
-                    "-Dsonar.projectKey=crossplaneio_${env.REPOSITORY_NAME} " +
-                    "-Dsonar.projectName=${env.REPOSITORY_NAME} " +
-                    "-Dsonar.organization=crossplane " +
-                    "-Dsonar.sources=. ${scannerParams} "
-                }
-            }
-        }
-
         stage('Record Coverage') {
             when {
                 allOf {
@@ -185,25 +151,6 @@ pipeline {
                 step([$class: 'CompareCoverageAction', publishResultAs: 'comment', scmVars: [GIT_URL: env.GIT_URL]])
             }
         }
-
-        stage('Publish') {
-            when {
-                expression {
-                    return env.shouldBuild != "false"
-                }
-            }
-            steps {
-                sh 'docker login -u="${DOCKER_USR}" -p="${DOCKER_PSW}"'
-                sh "./build/run make -j\$(nproc) publish BRANCH_NAME=${BRANCH_NAME} AWS_ACCESS_KEY_ID=${AWS_USR} AWS_SECRET_ACCESS_KEY=${AWS_PSW} GIT_API_TOKEN=${GITHUB_UPBOUND_BOT}"
-                script {
-                    if (BRANCH_NAME == 'master') {
-                        lock('promote-job') {
-                            sh "./build/run make -j\$(nproc) promote BRANCH_NAME=master CHANNEL=master AWS_ACCESS_KEY_ID=${AWS_USR} AWS_SECRET_ACCESS_KEY=${AWS_PSW}"
-                        }
-                    }
-                }
-            }
-        }
     }
 
     post {
diff --git a/Makefile b/Makefile
index 4039eeb..8e0e40f 100644
--- a/Makefile
+++ b/Makefile
@@ -11,6 +11,14 @@ PLATFORMS ?= linux_amd64 linux_arm64
 # to run a target until the include commands succeeded.
 -include build/makelib/common.mk
 
+# ====================================================================================
+# Setup Images
+
+# even though this repo doesn't build images (note the no-op img.build target below),
+# some of the init is needed for the cross build container, e.g. setting BUILD_REGISTRY
+-include build/makelib/image.mk
+img.build:
+
 # ====================================================================================
 # Setup Go