diff --git a/docs/eventing/accessing-traces.md b/docs/eventing/accessing-traces.md
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@@ -0,0 +1,140 @@
+---
+title: "Accessing CloudEvent Traces"
+#linkTitle: "OPTIONAL_ALTERNATE_NAV_TITLE"
+weight: 15
+type: "docs"
+---
+
+Depending on the request tracing tool that you have installed on your Knative
+Eventing cluster, see the corresponding section for details about how to
+visualize and trace your requests.
+
+## Before you begin
+
+You must have a Knative cluster running with the Eventing component installed. [Learn more](../install/README.md)
+
+## Installing observability plugins
+
+Knative Eventing uses the same tracing plugin as Knative Serving. See the 
+[Tracing installation instructions](./../serving/installing-logging-metrics-traces.md#end-to-end-request-tracing)
+in the Knative Serving section for details. Note that you do not need to install the 
+Knative Serving component itself. 
+
+To enable request tracing in Knative Eventing, 
+you must install Elasticsearch and either the Zipkin or Jaeger plugins.
+
+## Configuring tracing
+
+With the exception of importers, the Knative Eventing tracing is configured through the 
+`config-tracing` ConfigMap in the `knative-eventing` namespace. 
+
+Most importers do _not_ use the ConfigMap and instead, use a static 1% sampling rate.
+
+You can use the `config-tracing` ConfigMap to configure the following Eventing subcomponents:
+ - Brokers
+ - Triggers
+ - InMemoryChannel
+
+**Example:**
+
+The following example `config-tracing` ConfigMap samples 10% of all CloudEvents:
+
+```yaml
+apiVersion: v1
+kind: ConfigMap
+metadata:
+  name: config-tracing
+  namespace: knative-eventing
+data:
+  enable: "true"
+  zipkin-endpoint: "http://zipkin.istio-system.svc.cluster.local:9411/api/v2/spans"
+  sample-rate: "0.1"
+```
+
+### Configuration options
+
+You can configure your `config-tracing` with following options:
+
+ * `backend`: Valid values are `zipkin`, `stackdriver`, or `none`. The default is `none`.
+
+ * `zipkin-endpoint`: Specifies the URL to the zipkin collector where you want to send the traces. 
+   Must be set if backend is set to `zipkin`.
+
+ * `stackdriver-project-id`: Specifies the GCP project ID into which the Stackdriver traces are written. 
+   You must specify the `backend` as `stackdriver`. If `backend`is unspecified, the GCP project ID is read 
+   from GCP metadata when running on GCP.
+
+ * `sample-rate`: Specifies the sampling rate. Valid values are decimals from `0` to `1` 
+   (interpreted as a float64), which indicate the probability that any given request is sampled.
+   An example value is `0.5`, which gives each request a 50% sampling probablity.
+
+ * `debug`: Enables debugging. Valid values are `true` or `false`. Defaults to `false` when not specified.
+   Set to `true` to enable debug mode, which forces the `sample-rate` to `1.0` and sends all spans to 
+   the server.
+
+### Viewing your `config-tracing` ConfigMap
+To view your current configuration:
+
+```shell
+kubectl -n knative-eventing get configmap config-tracing -oyaml
+```
+
+### Editing and deploying your `config-tracing` ConfigMap
+
+To edit and then immediately deploy changes to your ConfigMap, run the following command:
+
+```shell
+kubectl -n knative-eventing edit configmap config-tracing
+```
+
+## Accessing traces in Eventing
+
+To access the traces, you use either the Zipkin or Jaeger tool. Details about using these tools to access
+traces are provided in the Knative Serving observability section:
+
+ - [Zipkin](./../serving/accessing-traces.md#zipkin)
+ - [Jaeger](./../serving/accessing-traces.md#jaeger)
+
+### Example
+
+The following demonstrates how to trace requests in Knative Eventing with Zipkin, using the
+[`TestBrokerTracing`](https://github.com/knative/eventing/blob/master/test/conformance/broker_tracing_test.go)
+End-to-End test.
+
+For this example, assume the following details:
+- Everything happens in the `includes-incoming-trace-id-2qszn` namespace.
+- The Broker is named `br`.
+- There are two Triggers that are associated with the Broker:
+    - `transformer` - Filters to only allow events whose type is `transformer`. 
+      Sends the event to the Kubernetes Service `transformer`, which will reply with an 
+      identical event, except the replied event's type will be `logger`.
+    - `logger` - Filters to only allow events whose type is `logger`. Sends the event to 
+      the Kubernetes Service `logger`.
+- An event is sent to the Broker with the type `transformer`, by the Pod named `sender`.
+
+Given the above, the expected path and behavior of an event is as follows:
+
+1. `sender` Pod sends the request to the Broker.
+1. Go to the Broker's ingress Pod.
+1. Go to the `imc-dispatcher` Channel (imc stands for InMemoryChannel).
+1. Go to both Triggers.
+    1. Go to the Broker's filter Pod for the Trigger `logger`. The Trigger's filter ignores this event.
+    1. Go to the Broker's filter Pod for the Trigger `transformer`. The filter does pass, so it goes to the Kubernetes Service pointed at, also named `transformer`.
+        1. `transformer` Pod replies with the modified event.
+        1. Go to an InMemory dispatcher.
+        1. Go to the Broker's ingress Pod.
+        1. Go to the InMemory dispatcher.
+        1. Go to both Triggers.
+            1. Go to the Broker's filter Pod for the Trigger `transformer`. The Trigger's filter ignores the event.
+            1. Go to the Broker's filter Pod for the Trigger `logger`. The filter passes.
+                1. Go to the `logger` Pod. There is no reply.
+
+This is a screenshot of the trace view in Zipkin. All the red letters have been added to the screenshot and correspond to the expectations earlier in this section:
+
+![Annotated Trace](./images/AnnotatedTrace.png)
+
+This is the same screenshot without the annotations.
+
+![Raw Trace](./images/RawTrace.png)
+
+If you are interested, here is the [raw JSON](./data/ee46c4c6be1df717b3b82f55b531912f.json) of the trace.
diff --git a/docs/eventing/data/ee46c4c6be1df717b3b82f55b531912f.json b/docs/eventing/data/ee46c4c6be1df717b3b82f55b531912f.json
new file mode 100644
index 000000000..c476b16a9
--- /dev/null
+++ b/docs/eventing/data/ee46c4c6be1df717b3b82f55b531912f.json
@@ -0,0 +1,610 @@
+[
+  {
+    "duration": 19629,
+    "id": "d48b4d96bb46c90f",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.32.2.177",
+      "port": 80,
+      "serviceName": "br-broker-filter.includes-incoming-trace-id-2qszn"
+    },
+    "name": "/",
+    "parentId": "cfb0c6b6b6104c7b",
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "/",
+      "http.status_code": "200",
+      "http.url": "http://transformer.includes-incoming-trace-id-2qszn.svc.cluster.local/",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371922002,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "duration": 1700,
+    "id": "eb4e31d92bc59aa4",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.32.12.23",
+      "port": 80,
+      "serviceName": "br-broker.includes-incoming-trace-id-2qszn"
+    },
+    "name": "/",
+    "parentId": "c6b6bb23406d262b",
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "/",
+      "http.status_code": "202",
+      "http.url": "http://br-kne-trigger-kn-channel.includes-incoming-trace-id-2qszn.svc.cluster.local/",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371972214,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "annotations": [
+      {
+        "timestamp": 1571264371971464,
+        "value": "Received 89 bytes"
+      }
+    ],
+    "duration": 2667,
+    "id": "c6b6bb23406d262b",
+    "kind": "SERVER",
+    "localEndpoint": {
+      "ipv4": "10.32.12.23",
+      "port": 80,
+      "serviceName": "br-broker.includes-incoming-trace-id-2qszn"
+    },
+    "name": "/",
+    "parentId": "b4c0ea8c8dcca58c",
+    "tags": {
+      "http.host": "br-broker.includes-incoming-trace-id-2qszn.svc.cluster.local",
+      "http.method": "POST",
+      "http.path": "/",
+      "http.status_code": "202",
+      "http.url": "/",
+      "http.user_agent": "Go-http-client/1.1",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371971443,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "annotations": [
+      {
+        "timestamp": 1571264371920838,
+        "value": "Received 79 bytes"
+      },
+      {
+        "timestamp": 1571264371941945,
+        "value": "Sent 89 bytes"
+      }
+    ],
+    "duration": 21519,
+    "id": "cfb0c6b6b6104c7b",
+    "kind": "SERVER",
+    "localEndpoint": {
+      "ipv4": "10.32.2.177",
+      "port": 80,
+      "serviceName": "br-broker-filter.includes-incoming-trace-id-2qszn"
+    },
+    "name": "/triggers/includes-incoming-trace-id-2qszn/transformer/f89da9fb-f062-11e9-8de0-42010a800086",
+    "parentId": "5b25cd8f149589c0",
+    "tags": {
+      "http.host": "br-broker-filter.includes-incoming-trace-id-2qszn.svc.cluster.local",
+      "http.method": "POST",
+      "http.path": "/triggers/includes-incoming-trace-id-2qszn/transformer/f89da9fb-f062-11e9-8de0-42010a800086",
+      "http.status_code": "202",
+      "http.url": "/triggers/includes-incoming-trace-id-2qszn/transformer/f89da9fb-f062-11e9-8de0-42010a800086",
+      "http.user_agent": "Go-http-client/1.1",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371920446,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "annotations": [
+      {
+        "timestamp": 1571264371974164,
+        "value": "Received 89 bytes"
+      }
+    ],
+    "duration": 23878,
+    "id": "d966d475c07c46a4",
+    "kind": "SERVER",
+    "localEndpoint": {
+      "ipv4": "10.32.2.177",
+      "port": 80,
+      "serviceName": "br-broker-filter.includes-incoming-trace-id-2qszn"
+    },
+    "name": "/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+    "parentId": "cf78241d2df4b9b0",
+    "tags": {
+      "http.host": "br-broker-filter.includes-incoming-trace-id-2qszn.svc.cluster.local",
+      "http.method": "POST",
+      "http.path": "/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+      "http.status_code": "202",
+      "http.url": "/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+      "http.user_agent": "Go-http-client/1.1",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371974140,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "duration": 42942,
+    "id": "5b25cd8f149589c0",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.32.1.43",
+      "port": 80,
+      "serviceName": "imc-dispatcher"
+    },
+    "name": "/triggers/includes-incoming-trace-id-2qszn/transformer/f89da9fb-f062-11e9-8de0-42010a800086",
+    "parentId": "1d42e9223b858118",
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "/triggers/includes-incoming-trace-id-2qszn/transformer/f89da9fb-f062-11e9-8de0-42010a800086",
+      "http.status_code": "202",
+      "http.url": "http://br-broker-filter.includes-incoming-trace-id-2qszn.svc.cluster.local/triggers/includes-incoming-trace-id-2qszn/transformer/f89da9fb-f062-11e9-8de0-42010a800086",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371900088,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "annotations": [
+      {
+        "timestamp": 1571264371957188,
+        "value": "Received 89 bytes"
+      }
+    ],
+    "duration": 398,
+    "id": "76dd0620b4bc9de4",
+    "kind": "SERVER",
+    "localEndpoint": {
+      "ipv4": "10.32.1.43",
+      "port": 80,
+      "serviceName": "imc-dispatcher"
+    },
+    "name": "/",
+    "parentId": "d7eb9469c7b49910",
+    "tags": {
+      "http.host": "br-kne-ingress-kn-channel.includes-incoming-trace-id-2qszn.svc.cluster.local",
+      "http.method": "POST",
+      "http.path": "/",
+      "http.status_code": "202",
+      "http.url": "/",
+      "http.user_agent": "Go-http-client/1.1",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371957174,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
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+    "id": "d7eb9469c7b49910",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.32.1.43",
+      "port": 80,
+      "serviceName": "imc-dispatcher"
+    },
+    "parentId": "1d42e9223b858118",
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "",
+      "http.status_code": "202",
+      "http.url": "http://br-kne-ingress-kn-channel.includes-incoming-trace-id-2qszn.svc.cluster.local",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371943313,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "duration": 14773,
+    "id": "b4c0ea8c8dcca58c",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.32.1.43",
+      "port": 80,
+      "serviceName": "imc-dispatcher"
+    },
+    "name": "/",
+    "parentId": "76dd0620b4bc9de4",
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "/",
+      "http.status_code": "202",
+      "http.url": "http://br-broker.includes-incoming-trace-id-2qszn.svc.cluster.local/",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371959548,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "annotations": [
+      {
+        "timestamp": 1571264371860719,
+        "value": "GetConn"
+      },
+      {
+        "timestamp": 1571264371860796,
+        "value": "DNSStart"
+      },
+      {
+        "timestamp": 1571264371879299,
+        "value": "DNSDone"
+      },
+      {
+        "timestamp": 1571264371879313,
+        "value": "ConnectStart"
+      },
+      {
+        "timestamp": 1571264371881319,
+        "value": "ConnectDone"
+      },
+      {
+        "timestamp": 1571264371881372,
+        "value": "GotConn"
+      },
+      {
+        "timestamp": 1571264371881488,
+        "value": "WroteHeaders"
+      },
+      {
+        "timestamp": 1571264371881495,
+        "value": "WroteRequest"
+      },
+      {
+        "timestamp": 1571264371900479,
+        "value": "GotFirstResponseByte"
+      },
+      {
+        "timestamp": 1571264371900571,
+        "value": "PutIdleConn"
+      }
+    ],
+    "duration": 40002,
+    "id": "1616272c1fcedd5b",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.28.6.176",
+      "port": 80,
+      "serviceName": "sender"
+    },
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "",
+      "http.status_code": "202",
+      "http.url": "http://br-broker.includes-incoming-trace-id-2qszn.svc.cluster.local",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371860637,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "duration": 17206,
+    "id": "a11e466e5415b2b1",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.32.12.23",
+      "port": 80,
+      "serviceName": "br-broker.includes-incoming-trace-id-2qszn"
+    },
+    "name": "/",
+    "parentId": "7c86d0b868bd3d38",
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "/",
+      "http.status_code": "202",
+      "http.url": "http://br-kne-trigger-kn-channel.includes-incoming-trace-id-2qszn.svc.cluster.local/",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371882715,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "annotations": [
+      {
+        "timestamp": 1571264371899323,
+        "value": "Received 79 bytes"
+      }
+    ],
+    "duration": 319,
+    "id": "1d42e9223b858118",
+    "kind": "SERVER",
+    "localEndpoint": {
+      "ipv4": "10.32.1.43",
+      "port": 80,
+      "serviceName": "imc-dispatcher"
+    },
+    "name": "/",
+    "parentId": "a11e466e5415b2b1",
+    "tags": {
+      "http.host": "br-kne-trigger-kn-channel.includes-incoming-trace-id-2qszn.svc.cluster.local",
+      "http.method": "POST",
+      "http.path": "/",
+      "http.status_code": "202",
+      "http.url": "/",
+      "http.user_agent": "Go-http-client/1.1",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371899306,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "duration": 21505,
+    "id": "9908b1fceda49168",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.32.1.43",
+      "port": 80,
+      "serviceName": "imc-dispatcher"
+    },
+    "name": "/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+    "parentId": "1d42e9223b858118",
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+      "http.status_code": "202",
+      "http.url": "http://br-broker-filter.includes-incoming-trace-id-2qszn.svc.cluster.local/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371900749,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "annotations": [
+      {
+        "timestamp": 1571264371972653,
+        "value": "Received 89 bytes"
+      }
+    ],
+    "duration": 425,
+    "id": "53b25c437ad4a960",
+    "kind": "SERVER",
+    "localEndpoint": {
+      "ipv4": "10.32.1.43",
+      "port": 80,
+      "serviceName": "imc-dispatcher"
+    },
+    "name": "/",
+    "parentId": "eb4e31d92bc59aa4",
+    "tags": {
+      "http.host": "br-kne-trigger-kn-channel.includes-incoming-trace-id-2qszn.svc.cluster.local",
+      "http.method": "POST",
+      "http.path": "/",
+      "http.status_code": "202",
+      "http.url": "/",
+      "http.user_agent": "Go-http-client/1.1",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371972631,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "duration": 27202,
+    "id": "cf78241d2df4b9b0",
+    "kind": "CLIENT",
+    "localEndpoint": {
+      "ipv4": "10.32.1.43",
+      "port": 80,
+      "serviceName": "imc-dispatcher"
+    },
+    "name": "/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+    "parentId": "53b25c437ad4a960",
+    "tags": {
+      "http.host": "",
+      "http.method": "POST",
+      "http.path": "/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+      "http.status_code": "202",
+      "http.url": "http://br-broker-filter.includes-incoming-trace-id-2qszn.svc.cluster.local/triggers/includes-incoming-trace-id-2qszn/logger/f8804e2a-f062-11e9-8de0-42010a800086",
+      "opencensus.status_description": "OK"
+    },
+    "timestamp": 1571264371973561,
+    "traceId": "ee46c4c6be1df717b3b82f55b531912f"
+  },
+  {
+    "annotations": [
+      {
+        "timestamp": 1571264371992370,
+        "value": "Received 89 bytes"
+      }
+    ],
+    "duration": 4860,
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