diff --git a/.github/workflows/knative-boilerplate.yaml b/.github/workflows/knative-boilerplate.yaml
index f901369ff..9d4093ea6 100644
--- a/.github/workflows/knative-boilerplate.yaml
+++ b/.github/workflows/knative-boilerplate.yaml
@@ -19,7 +19,7 @@ name: Boilerplate
 
 on:
   pull_request:
-    branches: [ 'main', 'master', 'release-*', 'mkdocs' ]
+    branches: [ 'main', 'master', 'release-*' ]
 
 jobs:
 
diff --git a/.github/workflows/knative-donotsubmit.yaml b/.github/workflows/knative-donotsubmit.yaml
index d9d0a3b05..cec5c3077 100644
--- a/.github/workflows/knative-donotsubmit.yaml
+++ b/.github/workflows/knative-donotsubmit.yaml
@@ -19,7 +19,7 @@ name: Do Not Submit
 
 on:
   pull_request:
-    branches: [ 'main', 'master', 'release-*', 'mkdocs' ]
+    branches: [ 'main', 'master', 'release-*' ]
 
 jobs:
 
diff --git a/.github/workflows/knative-go-build.yaml b/.github/workflows/knative-go-build.yaml
index 47e0f99eb..da2ffd01a 100644
--- a/.github/workflows/knative-go-build.yaml
+++ b/.github/workflows/knative-go-build.yaml
@@ -19,7 +19,7 @@ name: Build
 
 on:
   pull_request:
-    branches: [ 'main', 'master', 'release-*', 'mkdocs' ]
+    branches: [ 'main', 'master', 'release-*' ]
 
 jobs:
 
diff --git a/.github/workflows/knative-go-test.yaml b/.github/workflows/knative-go-test.yaml
index 75b2a6591..2c892f18d 100644
--- a/.github/workflows/knative-go-test.yaml
+++ b/.github/workflows/knative-go-test.yaml
@@ -20,10 +20,10 @@ name: Test
 on:
 
   push:
-    branches: [ 'main', 'master', 'mkdocs' ]
+    branches: [ 'main', 'master' ]
 
   pull_request:
-    branches: [ 'main', 'master', 'release-*', 'mkdocs' ]
+    branches: [ 'main', 'master', 'release-*' ]
 
 jobs:
 
diff --git a/.github/workflows/knative-security.yaml b/.github/workflows/knative-security.yaml
index 635a8465e..fbfe531d9 100644
--- a/.github/workflows/knative-security.yaml
+++ b/.github/workflows/knative-security.yaml
@@ -19,10 +19,10 @@ name: 'Security'
 
 on:
   push:
-    branches: [ 'main', 'master', 'release-*', 'mkdocs' ]
+    branches: [ 'main', 'master', 'release-*' ]
 
   pull_request:
-    branches: [ 'main', 'master', 'release-*', 'mkdocs' ]
+    branches: [ 'main', 'master', 'release-*' ]
 
 jobs:
   analyze:
diff --git a/.github/workflows/knative-style.yaml b/.github/workflows/knative-style.yaml
index 5f5caaaab..00902ffd4 100644
--- a/.github/workflows/knative-style.yaml
+++ b/.github/workflows/knative-style.yaml
@@ -19,7 +19,7 @@ name: Code Style
 
 on:
   pull_request:
-    branches: [ 'main', 'master', 'release-*', 'mkdocs' ]
+    branches: [ 'main', 'master', 'release-*' ]
 
 jobs:
 
@@ -169,7 +169,7 @@ jobs:
           echo '::group:: Flagging trailing whitespace with reviewdog 🐶 ...'
           # Don't fail because of grep
           set +o pipefail
-          
+
           # Exclude generated and vendored files, plus some legacy
           # paths until we update all .gitattributes
           git ls-files |
diff --git a/.github/workflows/knative-verify.yaml b/.github/workflows/knative-verify.yaml
index 945712342..e18937e17 100644
--- a/.github/workflows/knative-verify.yaml
+++ b/.github/workflows/knative-verify.yaml
@@ -19,7 +19,7 @@ name: Verify
 
 on:
   pull_request:
-    branches: [ 'main', 'master', 'release-*', 'mkdocs' ]
+    branches: [ 'main', 'master', 'release-*' ]
 
 jobs:
 
diff --git a/.github/workflows/mkdocs-strict-verify.yaml b/.github/workflows/mkdocs-strict-verify.yaml
index aade7dbe4..23a0268f4 100644
--- a/.github/workflows/mkdocs-strict-verify.yaml
+++ b/.github/workflows/mkdocs-strict-verify.yaml
@@ -19,7 +19,7 @@ name: Knative Verify
 
 on:
   pull_request:
-    branches: [ 'mkdocs', 'release-*' ]
+    branches: [ 'main', 'release-*' ]
 
 jobs:
 
diff --git a/docs/help/contributor/README.md b/docs/help/contributor/README.md
index 7ae6c4591..5931f0a1c 100644
--- a/docs/help/contributor/README.md
+++ b/docs/help/contributor/README.md
@@ -38,5 +38,5 @@ If you notice gaps in the style guide or have queries, please post in [the Docs
 - [Formatting standard and conventions](style-guide/style-and-formatting.md)
 - [Voice and language](style-guide/voice-and-language.md)
 - [Word and phrase list](style-guide/word-and-phrase-list.md)
-- [Content re-use](https://github.com/knative/docs/tree/mkdocs/docs/snippets)
+- [Content re-use](https://github.com/knative/docs/tree/main/docs/snippets)
 - [Using shortcodes (TBD)]()
diff --git a/docs/snippets/links/main-docs-branch-link.md b/docs/snippets/links/main-docs-branch-link.md
index 1fcd12fd1..860f30810 100644
--- a/docs/snippets/links/main-docs-branch-link.md
+++ b/docs/snippets/links/main-docs-branch-link.md
@@ -1 +1 @@
-[https://github.com/knative/docs/tree/mkdocs](https://github.com/knative/docs/tree/mkdocs)
+[https://github.com/knative/docs/tree/main](https://github.com/knative/docs/tree/main)
diff --git a/golang/docs.html b/golang/docs.html
index 4e4c44867..b2e43a786 100644
--- a/golang/docs.html
+++ b/golang/docs.html
@@ -1,4 +1,4 @@
 <html><head>
     <meta name="go-import" content="knative.dev/docs git https://github.com/knative/docs">
-    <meta name="go-source" content="knative.dev/docs     https://github.com/knative/docs https://github.com/knative/docs/tree/mkdocs{/dir} https://github.com/knative/docs/blob/mkdocs{/dir}/{file}#L{line}">
+    <meta name="go-source" content="knative.dev/docs     https://github.com/knative/docs https://github.com/knative/docs/tree/main{/dir} https://github.com/knative/docs/blob/main{/dir}/{file}#L{line}">
 </head></html>
diff --git a/mkdocs.yml b/mkdocs.yml
index 452462583..945dff7ef 100644
--- a/mkdocs.yml
+++ b/mkdocs.yml
@@ -7,7 +7,7 @@ extra_css:
   - stylesheets/extra.css
 
 repo_url: https://github.com/knative/docs
-edit_uri: edit/mkdocs/docs
+edit_uri: edit/main/docs
 
 theme:
   name: material
@@ -80,7 +80,7 @@ extra:
   # TODO: Replace with https://github.com/mkdocs/mkdocs/pull/2267 once mkdocs 1.2 is out.
   version_warning: !!python/object/apply:os.getenv ["VERSION_WARNING"]
   knative_version: !!python/object/apply:os.getenv ["KNATIVE_VERSION"]
-  branch: !!python/object/apply:os.getenv ["SAMPLES_BRANCH", "mkdocs"]
+  branch: !!python/object/apply:os.getenv ["SAMPLES_BRANCH", "main"]
   analytics:
     provider: google
     property: G-YRMNFYE32R