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Merge pull request #5317 from chris-short/event-checklist 

Create event-checklist.md
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TODO - this document is intended to outline all Contributor Communications team activities to support a major event, like KubeCon. Please add to the list as we learn. See the [Marketing Team README](./README.md) for info on the team.
# Pre-Event (KubeCon) Checklist
* Email to k-dev about maintainer sessions, meet the maintainer, peer group mentoring, etc. (Example: https://groups.google.com/g/kubernetes-dev/c/FDwGepXJK5s/m/kOwtU7X2BwAJ)
* Tweets about maintainer sessions throughout the week
*