diff --git a/update-demo/README.md b/update-demo/README.md
index 519cae44..76bdfe62 100644
--- a/update-demo/README.md
+++ b/update-demo/README.md
@@ -21,7 +21,7 @@ This example demonstrates the usage of Kubernetes to perform a live update on a
 
 This example assumes that you have forked the repository and [turned up a Kubernetes cluster](https://github.com/GoogleCloudPlatform/kubernetes-new#contents):
 
-```shell
+```bash
 $ cd kubernetes
 $ hack/dev-build-and-up.sh
 ```
@@ -29,44 +29,56 @@ $ hack/dev-build-and-up.sh
 This example also assumes that you have [Docker](http://docker.io) installed on your local machine.
 
 It also assumes that `$DOCKER_HUB_USER` is set to your Docker user id.  We use this to upload the docker images that are used in the demo.
+```bash
+$ export DOCKER_HUB_USER=my-docker-id
+```
 
 You may need to open the firewall for port 8080 using the [console][cloud-console] or the `gcutil` tool. The following command will allow traffic from any source to instances tagged `kubernetes-minion`:
 
-```shell
+```bash
 $ gcutil addfirewall --allowed=tcp:8080 --target_tags=kubernetes-minion kubernetes-minion-8080
 ```
 
-### Step Zero: Build the image
+### Step Zero: Build the Docker images
 
-```shell
+This can take a few minutes to download/upload stuff.
+
+```bash
 $ cd examples/update-demo
 $ ./0-build-images.sh
 ```
 
 ### Step One: Turn up the UX for the demo
 
-```shell
-$ ./1-run-web-proxy.sh &
-```
+You can use bash job control to run this in the background.  This can sometimes spew to the output so you could also run it in a different terminal.
 
-This can sometimes spew to the output so you could also run it in a different terminal.
+```
+$ ./1-run-web-proxy.sh &
+Running local proxy to Kubernetes API Server.  Run this in a
+separate terminal or run it in the background.
+
+    http://localhost:8001/static/
+
++ ../../cluster/kubecfg.sh -proxy -www local/
+I0922 11:43:54.886018 15659 kubecfg.go:209] Starting to serve on localhost:8001
+```
 
 Now visit the the [demo website](http://localhost:8001/static).  You won't see anything much quite yet.
 
 ### Step Two: Run the controller
 Now we will turn up two replicas of an image.  They all serve on port 8080, mapped to internal port 80
 
-```shell
+```bash
 $ ./2-create-replication-controller.sh
 ```
 
-After these pull the image (which may take a minute or so) you'll see a couple of squares in the UI detailing the pods that are running along with the image that they are serving up.  A cute little nautilus.
+After pulling the image from the Docker Hub to your worker nodes (which may take a minute or so) you'll see a couple of squares in the UI detailing the pods that are running along with the image that they are serving up.  A cute little nautilus.
 
 ### Step Three: Try resizing the controller
 
 Now we will increase the number of replicas from two to four:
 
-```shell
+```bash
 $ ./3-scale.sh
 ```
 
@@ -75,7 +87,7 @@ If you go back to the [demo website](http://localhost:8001/static/index.html) yo
 ### Step Four: Update the docker image
 We will now update the docker image to serve a different image by doing a rolling update to a new Docker image.
 
-```shell
+```bash
 $ ./4-rolling-update
 ```
 The rollingUpdate command in kubecfg will do 2 things:
@@ -87,7 +99,7 @@ Watch the UX, it will update one pod every 10 seconds until all of the pods have
 
 ### Step Five: Bring down the pods
 
-```shell
+```bash
 $ ./5-down.sh
 ```
 
@@ -99,11 +111,22 @@ This will first 'stop' the replication controller by turning the target number o
 
 To turn down a Kubernetes cluster:
 
-```shell
+```bash
 $ cd ../..  # Up to kubernetes.
 $ cluster/kube-down.sh
 ```
 
+Kill the proxy running in the background:
+After you are done running this demo make sure to kill it:
+
+```bash
+$ jobs
+[1]+  Running                 ./1-run-web-proxy.sh &
+$ kill %1
+[1]+  Terminated: 15          ./1-run-web-proxy.sh
+```
+
+
 ### Image Copyright
 
 Note that he images included here are public domain.