diff --git a/shell/assets/translations/en-us.yaml b/shell/assets/translations/en-us.yaml
index 6b65dfa6f3..7dfcf0f18b 100644
--- a/shell/assets/translations/en-us.yaml
+++ b/shell/assets/translations/en-us.yaml
@@ -1074,10 +1074,8 @@ catalog:
     header: Charts
     noCharts:
       title: No charts to show
-      messagePart1: <b>Tips:</b> undo the last filter you applied or
-      messagePart2: clear all filters
-      messagePart3: ', and ensure you have the right <a tabindex="0" href={repositoriesUrl} rel="noopener noreferrer nofollow">repositories</a> in place.'
-      messagePart4: 'Want to learn more about Helm Charts and Apps? Read our <a tabindex="0" href="{docsBase}/how-to-guides/new-user-guides/helm-charts-in-rancher" target="_blank" class="secondary-text-link">documentation <i class="icon icon-external-link"></i></a>.'
+      message: '<b>Tips:</b> undo the last filter you applied or <resetAllFilters>clear all filters</resetAllFilters>, and ensure you have the right <repositoriesUrl>repositories</repositoriesUrl> in place.'
+      docsMessage: 'Want to learn more about Helm Charts and Apps? Read our <docsUrl>documentation</docsUrl>.'
     noWindows: Your repos do not contain any charts capable of being deployed on a cluster with Windows nodes.
     noWindowsAndLinux: Your repos do not contain any charts capable of being deployed on a cluster with both Windows and Linux worker nodes.
     operatingSystems:
diff --git a/shell/components/RichTranslation.vue b/shell/components/RichTranslation.vue
new file mode 100644
index 0000000000..1f8984f42a
--- /dev/null
+++ b/shell/components/RichTranslation.vue
@@ -0,0 +1,106 @@
+<script lang="ts">
+import { defineComponent, h, VNode } from 'vue';
+import { useStore } from 'vuex';
+import { purifyHTML } from '@shell/plugins/clean-html';
+
+const ALLOWED_TAGS = ['b', 'i', 'span', 'a']; // Add more as needed
+
+/**
+ * A component for rendering translated strings with embedded HTML and custom Vue components.
+ *
+ * This component allows you to use a single translation key for a message that contains
+ * both standard HTML tags (like <b>, <i>, etc.) and custom Vue components (like <router-link>).
+ *
+ * @example
+ * // In your translation file (e.g., en-us.yaml):
+ * my:
+ *   translation:
+ *     key: 'This is a <b>bold</b> statement with a <customLink>link</customLink>.'
+ *
+ * // In your Vue component:
+ * <RichTranslation k="my.translation.key">
+ *   <template #customLink="{ content }">
+ *     <router-link to="{ name: 'some-path' }">{{ content }}</router-link>
+ *   </template>
+ * </RichTranslation>
+ */
+export default defineComponent({
+  name:  'RichTranslation',
+  props: {
+    /**
+     * The translation key for the message.
+     */
+    k: {
+      type:     String,
+      required: true,
+    },
+    /**
+     * The HTML tag to use for the root element.
+     */
+    tag: {
+      type:    String,
+      default: 'span'
+    },
+  },
+  setup(props, { slots }) {
+    const store = useStore();
+
+    return () => {
+    // Get the raw translation string, without any processing.
+      const rawStr = store.getters['i18n/t'](props.k, {}, true);
+
+      if (!rawStr || typeof rawStr !== 'string') {
+        return h(props.tag, {}, [rawStr]);
+      }
+
+      // This regex splits the string by the custom tags, keeping the tags in the resulting array.
+      const regex = /<([a-zA-Z0-9]+)>(.*?)<\/\1>|<([a-zA-Z0-9]+)\/>/g;
+      const children: (VNode | string)[] = [];
+      let lastIndex = 0;
+      let match;
+
+      // Iterate over all matches of the regex.
+      while ((match = regex.exec(rawStr)) !== null) {
+        // Add the text before the current match as a plain text node.
+        if (match.index > lastIndex) {
+          children.push(h('span', { innerHTML: purifyHTML(rawStr.substring(lastIndex, match.index)) }));
+        }
+
+        const enclosingTagName = match[1]; // Captures the tag name for enclosing tags (e.g., 'customLink' from <customLink>...</customLink>)
+        const selfClosingTagName = match[3]; // Captures the tag name for self-closing tags (e.g., 'anotherTag' from <anotherTag/>)
+        const tagName = enclosingTagName || selfClosingTagName;
+
+        if (tagName) {
+          const content = enclosingTagName ? match[2] : '';
+
+          if (slots[tagName]) {
+            // If a slot is provided for this tag, render the slot with the content.
+            children.push(slots[tagName]({ content: purifyHTML(content) }));
+          } else if (ALLOWED_TAGS.includes(tagName.toLowerCase())) {
+            // If it's an allowed HTML tag, render it directly.
+            if (content) {
+              children.push(h(tagName, { innerHTML: purifyHTML(content, { ALLOWED_TAGS }) }));
+            } else {
+              children.push(h(tagName));
+            }
+          } else {
+            // Otherwise, render the tag and its content as plain HTML.
+            children.push(h('span', { innerHTML: purifyHTML(match[0]) }));
+          }
+        }
+
+        // Update the last index to continue searching after the current match
+        lastIndex = regex.lastIndex;
+      }
+
+      // Add any remaining text after the last match.
+      if (lastIndex < rawStr.length) {
+        children.push(h('span', { innerHTML: purifyHTML(rawStr.substring(lastIndex)) }));
+      }
+
+      // Render the root element with the processed children.
+      return h(props.tag, {}, children);
+    };
+  }
+});
+</script>
diff --git a/shell/components/__tests__/RichTranslation.test.ts b/shell/components/__tests__/RichTranslation.test.ts
new file mode 100644
index 0000000000..c495b487fa
--- /dev/null
+++ b/shell/components/__tests__/RichTranslation.test.ts
@@ -0,0 +1,115 @@
+import { mount } from '@vue/test-utils';
+import RichTranslation from '../RichTranslation.vue';
+import { createStore } from 'vuex';
+import { h } from 'vue';
+
+// Mock the i18n store getter
+const mockI18nStore = createStore({
+  getters: {
+    'i18n/t': () => (key: string, args: any, noMarkup: boolean) => {
+      const translations: Record<string, string> = {
+        'test.simple':   'Hello World',
+        'test.html':     'This is <b>bold</b> and <i>italic</i>.',
+        'test.custom':   'This has a <customLink>link</customLink> and <anotherTag/>.',
+        'test.mixed':    'Text before <tag1>content1</tag1> text in middle <tag2/> text after.',
+        'test.noString': 123,
+      };
+
+      return translations[key] || key;
+    },
+  },
+});
+
+describe('richTranslation', () => {
+  it('renders a simple translation correctly', () => {
+    const wrapper = mount(RichTranslation, {
+      props:  { k: 'test.simple' },
+      global: { plugins: [mockI18nStore] },
+    });
+
+    expect(wrapper.text()).toBe('Hello World');
+    expect(wrapper.html()).toContain('<span>Hello World</span>');
+  });
+
+  it('renders HTML tags correctly', () => {
+    const wrapper = mount(RichTranslation, {
+      props:  { k: 'test.html' },
+      global: { plugins: [mockI18nStore] },
+    });
+
+    expect(wrapper.html()).toContain('<span><span>This is </span><b>bold</b><span> and </span><i>italic</i><span>.</span></span>');
+    expect(wrapper.find('b').exists()).toBe(true);
+    expect(wrapper.find('i').exists()).toBe(true);
+  });
+
+  it('renders custom components via slots (enclosing tag)', () => {
+    const wrapper = mount(RichTranslation, {
+      props:  { k: 'test.custom' },
+      slots:  { customLink: ({ content }: { content: string }) => h('a', { href: '/test' }, content) },
+      global: { plugins: [mockI18nStore] },
+    });
+
+    expect(wrapper.html()).toContain('<a href="/test">link</a>');
+    expect(wrapper.find('a').text()).toBe('link');
+  });
+
+  it('renders custom components via slots (self-closing tag)', () => {
+    const wrapper = mount(RichTranslation, {
+      props:  { k: 'test.custom' },
+      slots:  { anotherTag: () => h('span', { class: 'self-closed' }, 'Self-closed content') },
+      global: { plugins: [mockI18nStore] },
+    });
+
+    expect(wrapper.html()).toContain('<span class="self-closed">Self-closed content</span>');
+    expect(wrapper.find('.self-closed').text()).toBe('Self-closed content');
+  });
+
+  it('handles mixed content with multiple custom components', () => {
+    const wrapper = mount(RichTranslation, {
+      props: { k: 'test.mixed' },
+      slots: {
+        tag1: ({ content }: { content: string }) => h('strong', {}, content),
+        tag2: () => h('em', {}, 'emphasized'),
+      },
+      global: { plugins: [mockI18nStore] },
+    });
+
+    expect(wrapper.html()).toContain('<span>Text before </span><strong>content1</strong><span> text in middle </span><em>emphasized</em><span> text after.</span>');
+    expect(wrapper.find('strong').text()).toBe('content1');
+    expect(wrapper.find('em').text()).toBe('emphasized');
+  });
+
+  it('renders correctly when translation is not a string', () => {
+    const wrapper = mount(RichTranslation, {
+      props:  { k: 'test.noString' },
+      global: { plugins: [mockI18nStore] },
+    });
+
+    expect(wrapper.text()).toBe('123');
+    expect(wrapper.html()).toContain('<span>123</span>');
+  });
+
+  it('uses the specified root tag', () => {
+    const wrapper = mount(RichTranslation, {
+      props: {
+        k:   'test.simple',
+        tag: 'div',
+      },
+      global: { plugins: [mockI18nStore] },
+    });
+
+    expect(wrapper.html()).toContain('<div><span>Hello World</span></div>');
+    expect(wrapper.find('div').exists()).toBe(true);
+    expect(wrapper.find('span').exists()).toBe(true); // Inner span for content
+  });
+
+  it('falls back to raw tag content if slot is not provided for enclosing tag', () => {
+    const wrapper = mount(RichTranslation, {
+      props:  { k: 'test.custom' }, // Contains <customLink> and <anotherTag/>
+      // No slots provided
+      global: { plugins: [mockI18nStore] },
+    });
+
+    expect(wrapper.find('a').exists()).toBe(false); // Should not render as <a>
+  });
+});
diff --git a/shell/config/router/routes.js b/shell/config/router/routes.js
index 534c4a281e..2424af32c5 100644
--- a/shell/config/router/routes.js
+++ b/shell/config/router/routes.js
@@ -313,6 +313,20 @@ export default [
             component: () => interopDefault(import('@shell/pages/c/_cluster/apps/charts/install.vue')),
             name:      'c-cluster-apps-charts-install',
           },
+          {
+            path: '/c/:cluster/apps/catalog.cattle.io.clusterrepo',
+            name: 'c-cluster-apps-catalog-repo',
+            redirect(to) {
+              return {
+                name:   'c-cluster-product-resource',
+                params: {
+                  ...to.params,
+                  product:  APPS,
+                  resource: 'catalog.cattle.io.clusterrepo',
+                }
+              };
+            },
+          },
         ]
       },
       {
diff --git a/shell/pages/c/_cluster/apps/charts/index.vue b/shell/pages/c/_cluster/apps/charts/index.vue
index 196be9ff11..70ea98aa84 100644
--- a/shell/pages/c/_cluster/apps/charts/index.vue
+++ b/shell/pages/c/_cluster/apps/charts/index.vue
@@ -6,6 +6,7 @@ import { Banner } from '@components/Banner';
 import {
   REPO_TYPE, REPO, CHART, VERSION, SEARCH_QUERY, SORT_BY, _FLAGGED, CATEGORY, DEPRECATED, HIDDEN, TAG, STATUS
 } from '@shell/config/query-params';
+import { DOCS_BASE } from '@shell/config/private-label';
 import { APP_STATUS, compatibleVersionsFor, filterAndArrangeCharts, normalizeFilterQuery } from '@shell/store/catalog';
 import { lcFirst } from '@shell/utils/string';
 import { sortBy } from '@shell/utils/sort';
@@ -22,6 +23,7 @@ import AppChartCardSubHeader from '@shell/pages/c/_cluster/apps/charts/AppChartC
 import AppChartCardFooter from '@shell/pages/c/_cluster/apps/charts/AppChartCardFooter';
 import AddRepoLink from '@shell/pages/c/_cluster/apps/charts/AddRepoLink';
 import StatusLabel from '@shell/pages/c/_cluster/apps/charts/StatusLabel';
+import RichTranslation from '@shell/components/RichTranslation.vue';
 import Select from '@shell/components/form/Select';
 
 const createInitialFilters = () => ({
@@ -41,7 +43,8 @@ export default {
     FilterPanel,
     AppChartCardSubHeader,
     AppChartCardFooter,
-    Select
+    Select,
+    RichTranslation
   },
 
   async fetch() {
@@ -63,6 +66,7 @@ export default {
 
   data() {
     return {
+      DOCS_BASE,
       searchQuery:          null,
       debouncedSearchQuery: null,
       showDeprecated:       null,
@@ -502,25 +506,46 @@ export default {
           {{ t('catalog.charts.noCharts.title') }}
         </h1>
         <div class="empty-state-tips">
-          <h4
-            v-clean-html="t('catalog.charts.noCharts.messagePart1', {}, true)"
-          />
-          <a
-            tabindex="0"
-            role="button"
-            class="empty-state-reset-filters link"
-            data-testid="charts-empty-state-reset-filters"
-            @click="resetAllFilters"
+          <RichTranslation
+            k="catalog.charts.noCharts.message"
+            :raw="true"
           >
-            {{ t('catalog.charts.noCharts.messagePart2') }}
-          </a>
-          <h4
-            v-clean-html="t('catalog.charts.noCharts.messagePart3', { repositoriesUrl: `/c/${clusterId}/apps/catalog.cattle.io.clusterrepo`}, true)"
-          />
+            <template #resetAllFilters="{ content }">
+              <a
+                tabindex="0"
+                role="button"
+                class="link"
+                data-testid="charts-empty-state-reset-filters"
+                @click="resetAllFilters"
+                @keyup.enter="resetAllFilters"
+                @keyup.space="resetAllFilters"
+              >{{ content }}</a>
+            </template>
+            <template #repositoriesUrl="{ content }">
+              <router-link :to="{ name: 'c-cluster-apps-catalog-repo'}">
+                {{ content }}
+              </router-link>
+            </template>
+          </RichTranslation>
+          <RichTranslation
+            k="catalog.charts.noCharts.docsMessage"
+            tag="div"
+            :raw="true"
+          >
+            <template #docsUrl="{ content }">
+              <a
+                :href="`${DOCS_BASE}/how-to-guides/new-user-guides/helm-charts-in-rancher`"
+                class="secondary-text-link"
+                tabindex="0"
+                target="_blank"
+                rel="noopener noreferrer nofollow"
+              >
+                <span class="sr-only">{{ t('generic.opensInNewTab') }}</span>
+                {{ content }} <i class="icon icon-external-link" />
+              </a>
+            </template>
+          </RichTranslation>
         </div>
-        <h4
-          v-clean-html="t('catalog.charts.noCharts.messagePart4', {}, true)"
-        />
       </div>
       <div
         v-else
@@ -696,7 +721,7 @@ export default {
 
 .charts-empty-state {
   width: 100%;
-  padding: 72px 0;
+  padding: 72px 120px;
   text-align: center;
 
   .empty-state-title {
@@ -705,22 +730,8 @@ export default {
 
   .empty-state-tips {
     margin-bottom: 12px;
-
-    .empty-state-reset-filters {
-      font-size: 16px;
-    }
-
-    h4 {
-      display: inline;
-    }
-  }
-
-  :deep(h4 .icon-external-link) {
-    text-decoration: underline;
-  }
-
-  :deep(h4:hover .icon-external-link) {
-    text-decoration: none;
+    font-size: 16px;
+    line-height: 32px;
   }
 }