Changing marketing to comms and updating resources

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kaslin 2024-06-13 16:43:05 -07:00
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# Communications Lead Handbook
This document defines communications and marketing activities needed to run a
This document defines communications activities needed to run a
Contributor Summit.
- [Overview](#overview)
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## Overview
As Communications Lead, you are responsible for the overall marketing communications
As Communications Lead, you are responsible for the overall communications
before, during, and after the event. The role also includes ensuring all non-technical content (web, mail,
physical prints) is correct and informative, and supporting the other roles
(registration, content) as needed.
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## Skills and Qualifications
- Good grasp on general marketing activities surrounding events
- Understanding of common forms of marketing communications
- Good grasp on general comms activities surrounding events
- Understanding of common forms of communications
- Event planning experience
- If working on the website, you'll need HTML/CSS/JavaScript experience
- A healthy emoji vocabulary!
@ -109,12 +109,38 @@ activities in the absence of the Lead.
## Documentation
- [Email comms used for Contributor Summit EU in Paris, 2024](https://drive.google.com/drive/folders/1m2sRXVp_S37V46jPk9SS3pznFZKq41uI?usp=drive_link) (Requires access please ask Contributor Comms)
- [Email comms used for Contributor Summit EU in Barcelona, 2019](/events/2019/05-contributor-summit/communications.md)
- [Contributor Site](https://www.kubernetes.dev/)
- [SIG Contributor Experience leads](/sig-contributor-experience/README.md#leadership)
- [@K8sContributors on X](https://twitter.com/K8sContributors)
- [@Kubernetesio on X](https://twitter.com/kubernetesio)
- [@K8sContributors on Mastodon](https://hachyderm.io/@K8sContributors)
- [CNCF](https://www.cncf.io/)
- [SIG ContribEx Contributor Comms team](/communication/contributor-comms/README.md)
[Events Drive for all KCS files and folders](https://drive.google.com/drive/u/0/folders/1R3vHghBYDkhmlqWMExEGrbDOcIMZUJai)
**Template Docs**
[(https://docs.google.com/document/d/1n_QIm_Yov5rt819W34ztQOcCJ3EKa4VMYDR_P-Qk02o/edit?usp=sharing)KCS Comms Overall Plan Template]
**Plan Docs**
[KCS NA Overall Plan Doc 2024](https://docs.google.com/document/d/1W_fkdGDomeM7QYFIIJicBrLtumIaWm_DvozwBcJQvGc/edit) (First use of template)
[Comms plan for KCS EU 2024](https://docs.google.com/document/d/1Ca36QgYFJIqO_-NJjoAezmhjkXc-kwDaF8QceUabUYg/edit)
[Comms plan for KCS EU 2022](https://docs.google.com/document/d/11Mc_vOgGluoUgL262Wsdzd1gLy0g0pAm5Wtf-Fqc49E/edit?usp=sharing)
[Comms Planning Doc for KCS NA in Detroit, 2022](https://docs.google.com/spreadsheets/d/15wKA75zv0O9ZRvCaDWb_xCx6rtj_wTFE/edit?usp=sharing&ouid=103930683490495267611&rtpof=true&sd=true)
[Comms folder for Contributor Summit EU in Paris, 2024](https://drive.google.com/drive/folders/1m2sRXVp_S37V46jPk9SS3pznFZKq41uI?usp=drive_link)
**Docs for email references:**
[Email comms for KCS NA in Salt Lake City, 2024](https://docs.google.com/document/d/1PJwinjOjaTcvHdOWB8KUidTKiHet2xxOFrsUGc9qr_g/edit)
[Email comms for KCS EU in Paris, 2024](https://docs.google.com/document/d/1Ca36QgYFJIqO_-NJjoAezmhjkXc-kwDaF8QceUabUYg/edit)
[Email comms for KCS EU in Amsterdam, 2023](https://docs.google.com/document/d/1HW48b7q_piCuTJ1zOYsr6WuDcjZLz6bRD62yHr3VPtk/edit#heading=h.gjdgxs)
[Email comms for KCS NA Chicago, 2023](https://docs.google.com/document/d/1HLEBrfJ-H2EtBqQFtgNsDYmXv2pKTF2s4vyEcLjYYvo/edit?usp=sharing)
[Email comms for KCS EU in Valencia, 2022](https://docs.google.com/document/d/1edNsxofCtb3SiPEVzBmBgPEzjni-XI0MYcsnEYoXwLc/edit?usp=sharing)
[Email comms for KCS NA Detroit, 2022](https://docs.google.com/document/d/1zntHy-arEZvR9BHS3krUod3RNeSzr3am9LUF_QQ84bI/edit#heading=h.3znysh7)
[Comms used for KCS EU in Barcelona, 2019](https://github.com/kubernetes/community/blob/master/events/2019/05-contributor-summit/communications.md)
[Email comms for KCS NA 2019 in San Diego](https://docs.google.com/document/d/1EIpaFmrqp3qqXsnGhpr4H-RoFeFSd4dHZJ6M8RwyHBI/edit)